The best cost-effective website SEO techniques
It is always surprising to realize how many businesses, particularly small ones, that avoid investing in website SEO. One of the main reasons seems to be a fear of costs. It’s difficult to know why this misconception is so common. One potential reason is that prices can vary so much, and there are no set prices for specific SEO techniques. Rather each developer decides their own prices. With this said, there are many cost-effective SEO methods available, and in many cases, these are the most effective and widely used techniques in any case.
Doing some keyword research, and spending the time to implement those terms in the content of your website and / or blog is one of the most cost-effective of all SEO techniques. It is also one of the most foundational.
A backlink is a hyperlink used on your page which connects to other websites. By offering the content of complimentary websites you will provide a useful service to your clients. You will also be ranked more highly by the search engine. Plus, over time, you might find that sites which you’ve linked to are now linking their content back to yours.
The back-end of your website is the part that your visitors will never see. Though this certainly doesn’t mean it’s irrelevant. Tidying up the back-end of your site is read positively by the search engine, plus it’s quick, easy, and affordable.
Finally, I wanted to add design to this list, especially since it is an essential investment to get you up and running in the first place. Making a big impression with website design is easier than you might think, and by offering a simple and clean layout you will make a big first impression with visitors. It is also highly worth investing in responsive design since this can handle your website over all platforms, including mobile and tablets, for little extra cost.
My website SEO had been in bad shape for a while, so I employed SEO 911 to turn things around, and they were great and making my business relevant on Google again – including some great edits to the website to increase customer conversions. It was great to work with honest marketing company
- MAtthew Davitoto, Marketing manager
As a small business with a specific target market, SEO 911 provided invaluable assistance in both setting up our website and increasing awareness of it. In short time, our website rocketed up the google rankings leaving many more established and larger programs trailing well behind. With roughly 75% of our ticket sales now completed directly through our website, SEO Maverick has succeeded in making our business more visible AND more profitable.
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- Director, Digital Marketing