Is Niche Marketing Dead?
This question seems to be all the buzz across the internet marketing community: is niche marketing dead? Before answering the question, think about this: when is something REALLY dead in the world of internet marketing? Things change, but they rarely disappear altogether. Not only is niche marketing alive and thriving, but it’s still as profitable, if not more profitable, than it’s ever been. Here are a few tips for a first page placement with your niche site.
Promote Your Niche Website with Video Marketing
Are you a little camera shy? Don’t worry, video marketing isn’t that difficult. Here are a few tips to consider:
- Don’t Make it Too Complex: Keep your video topic nice and simple – especially for your first video.
- Encourage Comments: Video marketing goes hand-in-hand with social media marketing. So make sure that your visitors are talking about and sharing your videos.
- Include a Strong Call-to-Action: Towards the end of the video, say something like, “For more information...”, or, “To claim your copy…“, and then give your viewer something to do.
Above all, stay relaxed, have fun, and be creative. In the end, you’ll find that video marketing can dramatically boost your sales, increase brand presence, and encourage customers to better engage with what you have to offer.
How to Measure Niche Marketing Analytics
Understanding the behavior of your site’s visitors can be confusing without the help of a web analytics tool. Each individual visitor brings their own set of data to the table – location, browser, device type, etc. To make sense of all this information, and track your success, you’ll want to use a reliable web analytics tool.
Google Analytics
This is by far one of the best web analytics tools out there. The best part? It’s free! Perhaps the only downside to this tool is that it can’t give you real-time updates. Nonetheless, it’s still a quality option to consider. You’ll also love the fact that it’s compatible with Google Web Master’s Tools, which will provide with even more powerful ways to get your site ranked high in Google. It’s an invaluable tool for niche marketers.
Spring Metrics
Spring Metrics is a professional local internet marketing analytics tool that has the ability to show you the real-time conversion analytics associated with your campaign. You’ll be able to see top converting sources, analyze your landing pages, and track email performances. The only downside is that it isn’t free. The Standard Plan costs $49 per month with a 100% free 14-day trial. But considering the amount of stuff you’re going to get in return, there’s no doubt that it’s a quality deal to consider.
Testimonials
My website SEO had been in bad shape for a while, so I employed SEO 911 to turn things around, and they were great and making my business relevant on Google again – including some great edits to the website to increase customer conversions. It was great to work with honest marketing company- MAtthew Davitoto, Marketing manager
As a small business with a specific target market, SEO 911 provided invaluable assistance in both setting up our website and increasing awareness of it. In short time, our website rocketed up the google rankings leaving many more established and larger programs trailing well behind. With roughly 75% of our ticket sales now completed directly through our website, SEO Maverick has succeeded in making our business more visible AND more profitable.- Rob Flint
I am very happy with the service I received from SEO 911. Brett was able to understand exactly what I needed to do with my website to get it higher up on the search engines and the work was done fast and without any fuss. The service was excellent and communication friendly. Any technical issues I had were solved quickly. A good service all round at a reasonable price.- Director, Digital Marketing