How Mobile Website Design is Changing Everything
When the mobile web was first released it was a good half-decade or so behind the progress of desktop browsers. Over the past decade in particular though this gap has steadily been drawing to a close. In the past couple of years though something happened, the mobile web overtook the desktop, as more people were browsing on the go than at home.
There are a number of reasons for this including new generations of smartphones making the technology possible, as well as cultural phenomenon like social media making browsing on the go commonplace, especially for the younger generation.
– significance of mobile traffic
As we’ve said mobile browsing has overtaken the desktop, but even more significantly – shopping is moving more and more in the direction of mobile users. What this means is that the way people spend money is changing, and that means that having a mobile website design might be the difference between healthy or unhealthy revenue from your website.
This paradigm shift has been massive, and the response from web developers has been powerful. We’ve seen a real rapid response to mobile design, and the way it’s transforming the internet is profound.
– need for responsive design
The first important thing to make clear is what responsive design is. Basically because of the variety of devices now used with such range of screen sizes, it can be complicated for the code for web page to know how to display. This is why when browsing on your mobile you sometimes find that websites don’t display properly, or at all.
This means that the website isn’t responsive to your device, and you’ll have to look elsewhere. If you’re the business however, that’s a customer lost. Websites can now be custom built to work for any mobile device, tablet, laptop as well as your trusty old household desktop.
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