Your Business Will Benefit From Mobile Website Design

It’s incredible to think, that as we speak, there are almost as many mobile phone subscriptions as there are people in the world. When you couple that statistic with the fact that most mobile subscriptions now come with data plans for searching the net, and most hand held mobile phones come with the ability to connect to wireless home networks, it doesn’t take a genius to figure out that mobile web surfing is only going to get bigger. That’s not to say that it isn’t pretty big right now. Millions and millions of people are using their mobile devices to go online every day.

Unsurprisingly, when users browse on their hand held devices, things are a little different. The user experience obviously changes on a smaller screen, which is why many users choose sites which have been specifically optimized for mobile surfing. A mobile website is normally a simplified version of the original. Yes, that means that at times there is less to see and do, but it’s normally for the benefit of a well functioning page that is designed to fit on the rather smaller screens.

Mobile website design is of course a fine art in itself. As you might expect, web designers and SEO experts the world over are having to adapt the way they approach their jobs. Designing a website for mobile use is quite different to designing one for normal web use, while optimizing a site designed for mobile web use is different from optimizing a normal website. Of course, for the most part, the principles are the same, but the differences do have to be taken on board. They can still take the same sort of approach to the way they work- organic SEO is still the best approach, but they have to take into account the way Google ranks mobile friendly sites.

As an owner of a website, it’s important to understand how important it is to make sure that you have a mobile friendly version of your website available to your users, and how important it is that it is correctly optimized. Talk to an SEO expert today to take the next step before the world leaves you behind!